you set up clawdbot. you sent a few messages. it told you the weather. you closed telegram and forgot about it. that's not clawdbot. that's a chatbot.
clawdbot is a 24/7 employee. the goal isn't asking questions. the goal is waking up to completed work.
one guy woke up to a new feature in his SaaS. his clawdbot saw elon's million dollar article contest trending on X, recognized his app could use article functionality, coded the feature, and created a pull request. he didn't ask for it.
another woke up to a project management tool it built overnight. tracks every task it completes. named it mission control.
another gets a morning brief with competitor alerts. when a channel in his niche posts a video that outperforms their average, he knows before coffee.
same tool you have. different setup.
here's how to fix yours.
the proactive prompt
most people skip this. they answer the onboarding questions and start asking for stuff.
wrong approach.
you need to set expectations like you would with a real employee. here's the prompt that changes everything:
"I am a one-man business. I work from the moment I wake up to the moment I go to sleep. I need an employee taking as much off my plate and being as proactive as possible. please take everything you know about me and just do work you think would make my life easier or improve my business and make me money. I want to wake up every morning and be like wow, you got a lot done while I was sleeping. don't be afraid to monitor my business and build things that would help improve our workflow. just create PRs for me to review. don't push anything live. I'll test and commit."
paste this in. even if you already onboarded.
this tells clawdbot to stop waiting for commands and start thinking for itself.
feed it everything about you
clawdbot's memory is strong. it remembers everything you tell it and includes it in every future conversation.
most people give it nothing. then wonder why outputs feel generic.
fix this:
your youtube channel, website, products
your business, goals, projects
your hobbies, interests, relationship status
your schedule, preferences, how you like to work
one guy downloaded all his notion docs and fed them in. another exported his twitter archive so it knows how he writes.
the more context it has, the better work it does overnight.
treat this like onboarding a new hire. they can't help if they don't know what you're building.
the morning brief
once you set expectations, clawdbot will ask how you want updates.
tell it you want a morning brief. every day.
what it can include:
weather
research on projects you mentioned
competitor alerts when someone posts content that outperforms their average
new skills it created based on your conversations
features or tools it built overnight
one morning it told a guy a competitor had an outlier video. another morning it had researched local models for a mac studio he mentioned wanting. he didn't ask for either.
this is the unlock. you stop managing tasks. you start reviewing completed work.
interview your clawdbot
here's a framework most people miss: the unknown unknowns.
you only ask AI to do things you already think of. but it can do way more than you realize.
so interview it.
"I'm a youtube creator. what can you do for me? what tasks can you handle? how can you make my life easier?"
it'll come up with 10 things you never considered.
one guy did this and his clawdbot suggested tracking competitor outlier videos. now it's a daily feature in his morning brief.
ask it: "what would you do if you were my employee and wanted to impress me?"
let it tell you what's possible. then approve the workflows.
model routing
if you're on claude max ($200/month), you'll still hit limits using opus for everything.
the fix: use opus as the brain, other models as the muscles.
tell your clawdbot: "use codex for all coding tasks from now on."
opus thinks and plans. codex builds. you save tokens and run the full month without hitting limits.
what it can build overnight
once you have the proactive prompt and context dialed, clawdbot starts shipping.
real examples:
mission control: a kanban board tracking every task it completes. woke up to it 80% built.
article writer: saw elon's contest trending, built article functionality into a SaaS without being asked.
content repurposing skill: knew someone had youtube, newsletter, and X. created a system to repurpose across all three.
competitor research: daily alerts when channels post outlier videos.
mac studio research: he mentioned wanting one, it compiled a full report on running local models.
24/7 customer service: crawl your sitemap, create a training sheet, have it answer support questions while you sleep.
AI influencer management: one guy has it answering all comments on his AI-generated instagram to keep engagement up.
video generation pipeline: watches tiktok dances, recreates them with heygen avatars, outputs content on autopilot.
none of this required babysitting. set it up right and it runs.
security basics
don't give clawdbot access to anything that can blow up your life.
create a separate email account for it
don't log into twitter on its machine (one bad tweet = career over)
use a dedicated device. mac mini, old laptop, or VPS. not your main computer.
forward emails to it instead of giving full inbox access
only trust emails from yourself until prompt injection protections exist
prompt injection is real. someone could email your bot and trick it. until there are official skills handling this, be careful what you give it access to.
the money plays
three ways to turn this into income:
setup as a service: most people saw the hype but won't touch a terminal. charge $500-2000 to set it up for founders. upsell monthly maintenance.
VA replacement: clawdbot runs 24/7 for the cost of claude max. VAs cost $500-2000/month and sleep 8 hours. sell AI assistants on retainer.
custom skills: skills are like apps for clawdbot. build workflows for specific use cases and sell them. you can also sell soul.md files that customize the assistant's personality and behavior.
the window is open now. in 6 months everyone will know how to do this.
the mindset shift
stop comparing clawdbot to netflix or chatgpt.
this isn't a subscription. it's an employee.
a developer costs $10K/month. an executive assistant costs $5K/month. clawdbot costs $200/month plus a $600 mac mini.
you're not paying for software. you're buying leverage.
the people treating this like a toy will keep asking it trivia questions.
the people treating it like an employee will wake up to completed work.
want the full setup?
I put together a guide covering:
the exact proactive prompt (copy paste ready)
morning brief template
15 questions to interview your clawdbot
model routing setup
security checklist
rt + follow + reply "CLAWDBOT" and i'll send it over (must be following so my agent can DM)
thinking about going AI-first but don't know where to start? let's map it out:
https://cal.com/damianplayer/ai-strategy-call
youtube channel launching soon. I'm teaching business owners how to 10x their output with AI without touching code:
https://www.youtube.com/@damianplayer
you know business owners. we build AI systems. you bring the deal and we handle the delivery. lets partner:
https://cal.com/damianplayer/ai-partnership-call
